Save The World Artwork

SAMSUNG

SAMSUNG

SAMSUNG

2020

Illustration artwork, Key visual

Kimustudio carried out the ‘Eco Pet House Challenge’ campaign by Samsung Electronics to commemorate World Environment Day. The campaign presents the value of environmental protection by producing useful small furniture such as pet houses and remote control storage boxes through upcycling TV packaging. Under the slogan ‘Save The World And Design Your Lifestyle’, Kimustudio illustrated lovers, animals, eco-pet houses, and lifestyle TV harmonizing in nature. Eco-bags, badges, and memo pads with the main artwork were released together and sold out within the first two hours.